Mukuru has launched Mukuru Groceries – a service that will give South African based customers the ability to send groceries to their families and communities back home in Zimbabwe.
Customers can place orders for a basket of groceries that include 21 staples such as Mealie Meal, cooking oil, sugar, salt, rice, etc. To facilitate ease of use, this service is available via USSD and Whatsapp. For existing customers, Mukuru Groceries will not require them to register for the service, they can simply create orders via USSD and WhatsApp, making it as easy and affordable to send groceries home via Mukuru as it is to send money.
“We have listened carefully to what our customers are asking for, and we have innovated and added to our service offering to make sure that Zimbabwean families receive the resources and support that they so desperately need right now,” says Andy Jury, CEO, Mukuru. “By leveraging our strong partnerships and network in the region, along with our extensive infrastructure, we are able to introduce and quickly implement new services such as Mukuru Groceries. We plan to provide these types of innovations to other African markets in the near future.”
“In addition to price fluctuations for basic goods, people also face the uncertainty of whether certain goods will be available - as many Zimbabwean retailers have struggled to replenish stock,” adds Jury. “By enabling South Africa-based workers to pay for a pre-agreed basket of goods for families in Zimbabwe, we are removing these uncertainties and providing families with peace of mind during this immensely tough period.”